Photo selection process

 Image 1
 This Image is suitable however it is slightly blurry, the cover model is showing an expression which may confuse the audience, it doesn't demonstrate the emotion of anger which is usually linked to rock music therefore I won't use this image.









Image 2
This image is interesting, it show anger and frustration which makes it suitable, the cover model is well lit and the attention is all on him. However I don't think the image is perfect for my magazine cover as it may confuse the audience because it isn't clear that the cover model is associated with rock. I won't be using this image as I think I have better images which would be more effective in communicating the emotions of rock.
 






Image 3
This image is suitable for my magazine cover as the cover model is showing a facial expression which indicates he is angry and frustrated. The cover model is also well lit and the background is plain which  means the full attention is given to him. However, once again, I think other images I have are more suitable for creating the biggest effect on the audience.





 

Image 4
This image is unsuitable for my magazine cover as the facial expression of the cover model communicates the emotion of innocence which is the opposite of what I want. The raised eyebrows and fully opened eyes show that the cover model isn't angry or frustrated like in my plan. For this reason I won't use this image.

Image 5
This image is perfect for my front cover. The cover model is showing an expression which communicates rage and frustration to the audience. The eyes are squinted and the mouth is open at an angle which demonstrates that has a media value of anger and rebellion. The cover model has a beard to show he is outlandish and is 'out of sorts', this is a common personality trait for people within the rock genre.  He supports the imaginary entity because he is an adult male who looks like he could be a member of a band and could adapt the role as a music-obsessed fan. For this reason I will be using this image for my front cover.

Photoshoot Plan

For my front cover I’m going to prepare by making sure I have a camera of high quality which is ready to use and the permission of the cover model.

The picture will be an extreme close up meaning the location is irrelevant, the background will simply complement the image, and it will be plain so that the entire attention of the audience is directed at the cover model.

I will use natural lighting and a fill flash to make sure the image is correctly lit up. The cover model will be a middle aged male and he will demonstrate an angry expression in order to denote the emotions associated with rock music.

The photo will be taken from directly in front of the cover model so that the full emotion of anger can be created using the facial expression and colour of the eyes.

The cover model will have a beard to illustrate the outlandishness of him and thus highlights a connotation of rock music as a whole. The media message will be anger and rebellion.

 

I will go ahead with the photo-shoot on Saturday 22nd November 2014

Gender sterotypes

Male stereotypes

• Traditional masculine man- often shown as being muscly, strong, brave, heterosexual, working in manual jobs such as building, plumbing ect. They are often aggressive, tall and dominant over women, works to provide for family, does no cleaning, cooking or childcare
• New Man- often shown as being less masculine but still heterosexual, very peaceful, looks after the family, stays at home to look after family does cleaning and cooking ect. shown as equal to women
• Gay Man- Often shows as being very feminine, weak, working in jobs such as fashion or hairdressing, bitchy, ect

Female stereotypes

• Traditional feminine woman- often shown as being girly, likes pink, wears dresses, does feminine jobs such as working in fashion, hairdressing or stays at home to look after the children, needs a man to cope, weak, scared of things, needs rescuing, pure and innocent
• Sexy woman- very flirty, dresses in a revealing way, more powerful than tradional women, uses men to get what she wants, no loyalty to other women, bitchy
• Lesbian woman- often shown as dressing in a masculine fashion, doing masculine roles, hating men, looking masculine

Front cover mockup and explanation

Masthead- This will be a singular letter in the style of ‘Q’ magazine which a bold colour scheme which will reflect the rest of the front cover as being ‘in your face’ and exciting. The magazine will be given an identity by this and will be recognisable by the memorable masthead.

Tagline- This will be something which helps identify the target audience and will be easily readable and distinguishable from the background.

Cover Line 1- This will have an association with the central image; it will help identify who/what the image is showing. It will be bright to stand out and capture the attention of the reader. It will possibly have a special type of font to highlight how significance it is as the cover line for the article linked to the front cover.

Cover Lines 2 and 3- This will refer to another part of the magazine however it will use words which are related to action like ‘Unleashed’ and ‘Epic’. These words will be highlighted. Alternative colour will be used to create a house style and show they are different cover lines.

Cover Line 4- this will have a list of artists which are in the rock genre such as The Foo Fighters, ACDC and Led Zeppelin. It will stand out on the background and use a special font to make the

Puff- This will indicate that the issue is a ‘special edition’ which would make the magazine more desirable and interesting. The puff would stand out and be eye-catching to a potential reader.

Pug- This will show the reader part of the magazine. It will be bright meaning it will stand out and capture the attention of the reader.

Central Image- This will be an extreme close up of a male with an angry expression, it will be head-on so the full connotation of anger can be conveyed to the reader. This effect will be predominately created by the eyes; they will have a tint of red to indicate the cover model is angry. Anger is an emotion strongly linked to rock and roll so this central image will be very appropriate.

Cover model- This will be an adult male. The magazine will be mainly aimed at men so the cover should be aimed to target the male audience. The cover model will look like a member of a rock band and will use the theme of anger to communicate the media value of rock and roll.

Anchorage- This will be a very brief piece of text communicating who the cover model is and a significant piece of information from the interview on the double page spread

Representation of Gender & Stereotypes

"Sex" refers to the biological and physiological characteristics that define men and women
"Gender" refers to the socially constructed roles, behaviors, activities and attributes that a given society considers appropriate for men and women.

Representation of Men

Masculinity is a concept that is made up of more rigid stereotypes than femininity.

Representation of men across all media ted to focus on the following:

• Strength- physical and intellectual
• Power
• Sexual attractiveness (which may be based on the above)
• Physique
• Independence (of thought, action, finances) 

Male characters are often represented as isolated, this is because they do not need to rely on others

If they submit to being part of a family, it is often part of the resolution of a narrative, rather than an integral factor in the initial balance. 

Representation of Women

Representation of women across all media tend to highlight the following:

• Beauty (within narrow conventions)
• Size/physique (again, within narrow conventions)
• Sexuality (as expressed by the above)
• Emotional (As opposed to intellectual) dealings
• Relationships (as opposed to independence/freedom

Key Words

"Misogyny"- the hatred or dislike of girls and/or women- sexual discrimination of women, violence against women and sexual objectification of women.

"Misandry"- the hatred or dislike of boys and/or men- sexual discrimination of men, violence against women and sexual objectification of men.

MediaPack

Magazines product a MediaPack for advertisers. This contains information about the demographic, this includes: circulation, readership, class, median age and male/female.
The MediaPack also contains the advertising rates, the price varies depending on the size of the advert (half page or full page).
Contains 'Imaginary Entity'- information about the perfect imaginary reader

Target Audience and imaginary entity

Target Audience:
Mainly for the male audience. Probably around 75% male.
Age:  16-30 year olds. Average age: 25
People who feel music is an important part of their lives. People who choose to listen to new bands, guitar bands and live bands.
The main demographic will be people who are working full-time (the magazine will be priced accordingly) however people who are employed part-time or are full-time students will also be targeted.
The magazine will be for people who are willing to sit down and properly read the magazine for a long period.

Imaginary Entity:
Dave is a music fanatic. He is 18 years old and is the guitarist of his band 'Moving Frost'. He works hard to support his band and hopes to gain wealth and international fame through his band. He tries to attend 10 concerts a year to fuel his music obsession. He buys several music magazines every month and reads each one through several times. Music is his life and highly influences everything he does on a daily basis, he wears the same clothes as his the members of his favorite bands. From the minute he wakes up until he goes to sleep, Dave has his headphones blasting his much-loved tunes on full volume.

Mockup of school magazine contents page

Preliminary Cover

Q magazine analysis